Americana Tour In Australia Showcases Tennessee Music
The Americana Music Association, Chugg Entertainment and Essence Music Group have partnered to create a Taste of Americana, featuring Old Crow Medicine Show and Valerie June performing a week’s worth of shows in Australia Sept. 28 – Oct. 3 and is proudly sponsored by the Tennessee Department of Tourist Development, the Memphis Convention and Visitors Bureau and the Nashville Convention & Visitors Corp.
This tremendous pairing of artists will take the stage at Brisbane’s The Tivoli Sept. 28, Melbourne’s Forum Theatre Oct. 1, closing with an all-ages show at the Enmore Theatre in Sydney Oct. 3.
Additionally, Oct. 2, A Taste of Americana will include a special musical program, Australian Americana Honours Night: A Roots Music Celebration at the Thornbury Theatre in Melbourne. This show is inspired by the critically acclaimed Americana Honors & Awards, taped annually at Ryman Auditorium in Nashville and will be broadcast on the Country Music Channel (CMC) in Australia later this year, the Melbourne show will feature a cavalcade of artists from the USA and Australia including Old Crow Medicine Show, Valerie June, Kevin Welch, Kasey Chambers, Bernard Fanning, Busby Marou and others. The Nashville based Americana Music Association will present two special Vanguard Awards to artist Kasey Chambers and Out on the Weekend Promoter Brian “BT” Taranto recognizing their valuable contributions to the genre and community of Americana.
“What a thrill to partner with Tennessee Tourism, Chugg Entertainment and the Essence Group to further expand our mission to advocate for the authentic voice of roots music around the world” said Jed Hilly, executive director of the Americana Music Association. “It’s been a thrill to see how Americana has resonated and the Taste of Americana tour will be a foundation for artistic collaboration on a global scale.”
The brand campaign for Tennessee tourism is, “The Soundtrack of America. Made in Tennessee” and promotes Tennessee as the global music destination of choice; an authentic American experience rooted in blues, bluegrass, country, gospel, soul, rock’a’billy and rock’n’roll at the crossroads of American history and renown scenic beauty. Australia is Tennessee’s fourth international market for visitation behind Canada, UK and Germany with more than 27,000 coming to The Volunteer State in 2016, an increase of 31% over the past five years according to Tourism Economics. That number is expected to grow significantly with the addition of flights from Sydney to Dallas earlier this year making it easier for Australians to travel to Memphis and Nashville. The competition from the new flights also brought the costs down significantly.
“This is an incredible opportunity to showcase Tennessee to another part of the world,” said Kevin Triplett, commissioner, Tennessee Department of Tourist Development. “What better way to provide a real, genuine glimpse of who we are than with authentic music. Music is a universal language and one of our biggest exports. We have some great partners on this project. If people like what they hear from Old Crow Medicine Show and Valerie June – and they will, we hope they travel to Tennessee to experience more.”
Old Crow Medicine Show embraces and exemplifies the roots of Americana, incorporating the early jug bands and Sun Records sounds of Memphis to the bluegrass and classic country that made Nashville famous on the Grand Ole Opry, of which they are proud members. On their Australian shows, Old Crow Medicine Show will pay tribute to their music icon, Bob Dylan, by playing his seminal 1966 album, Blonde On Blonde, in full.
Hailing from the Birthplace of Rock ‘n’ Roll, Memphian and fellow Tennessean Valerie June, who has shared the stage with the likes of Sharon Jones, Sturgill Simpson, Jake Bugg and more, will join Old Crow Medicine Show on their Australian run, rounding out an authentic ‘Taste of Americana’ double-bill for local audiences.
OLD CROW MEDICINE SHOW PERFORMING “BLONDE ON BLONDE”
With Special Guest Valerie June
2017 AUSTRALIAN TOUR DATES
Presented by Chugg Entertainment
Thursday 28th September – The Tivoli
Tickets from ticketmaster.com.au or 136 100
Saturday 30th September – Caloundra Music Festival
Tickets from caloundramusicfestival.com
Friday 29th – Sunday 1st October – Dashville Skyline Festival (*Valerie June only)
Tickets from dashville.com.au
Sunday 1st October – Forum Theatre
Ticket from ticketmaster.com.au or 136 100
AUSTRALIA AMERICANA HONOURS NIGHT
Monday 2nd October – Thornbury Theatre
Ticket Availability to be announced soon
Tuesday 3rd October – Enmore Theatre
Tickets from ticketek.com.au or 132 849
For more information go to: